Rental photography has a different problem to sales photography: volume and turnover. A portfolio of 200 doors might need fresh photos for fifteen units in a single month, each shot in the narrow window between the cleaners leaving and the first viewing. Nobody is hiring a photographer for a one-bedroom that will re-let in eleven days, so the photos get taken on a leasing agent's phone in five minutes.
Those five-minute photos are usually recoverable. The typical failures are consistent and mechanical — a bedroom lit only by a ceiling LED so everything reads green, a bathroom where the mirror flare hides half the room, a living room shot against a window so the furniture is a silhouette. Correcting exposure and white balance across a whole unit at once makes the set look deliberate rather than rushed.
The other thing volume changes is consistency. When every unit in a building is photographed by a different person on a different phone, the listings look like they belong to different portfolios. Running every set through the same preset gives your listings a recognisable, uniform look, which is what tenants scrolling a rental portal actually respond to.